Indepth Markets

ActiveCampaign Pricing Review (Which Pricing Is Better?)

ActiveCampaign Pricing Plan

For sure if you are here, you are about to upgrade to one of ActiveCampaign pricing plans or at least you are considering seizing this opportunity. In this article we are going to make sure that we provide you with every information you need to know about the ActiveCampaign pricing plans. 

We will give you a detailed pricing review along with our experiences with email marketing software platforms to give you our team’s humble opinion on which pricing is better.

Not only that, we will make sure to cover also pricing comparisons for different software. Moreover, we are going to share with you whether the ActiveCampaign pricing plan is worth it or not.

We are going to cover questions like:

This ActiveCampaign pricing review will answer all these types of questions you might have. Therefore, without any further ado let’s get right into the meat of things.

The 3-minute video above will give you the necessary knowledge about the software so that as we dive deeper into talking about the pricing, you will already know the value of what you’ll get.

Does ActiveCampaign Have A Free Plan?

No, ActiveCampaign does not have a free plan. However, you can sign up for a 14-day free trial which will give you time to figure out the email marketing platform and to see whether it suits you and your typical business. 

If it happens you need more than just 14 days to test out the software, you can communicate with one of their staff members to extend the trial for you. There are no guarantees that you might get your 14-day trial extended though.

Even though ActiveCampaign does not exactly have a free plan, you can pay an affordable minimum amount of $9 per month for high-quality features that will help you level up your email marketing game.

Is ActiveCampaign Pricing Worth It?

The short answer is yes, ActiveCampaign pricing is worth it. The long answer is that we did intensive research on the software. You can check out our full review of the software in our article, ‘ActiveCampaign Review – What you must know‘ We found that it is worth it because it has a super high deliverability rating of 89% which is the second highest we have ever tested. 

It has phenomenal customer support with a live chat and a toll-free number to its sales team. They have articles consisting of most of the things you would ever need which are structured in a bulleted format to make it easy for the eye to follow and understand.

ActiveCampaign pricing is also worth it because of its affordable plans starting from a minimum of $9. It also has powerful features that big businesses would need. It has a fairly decent-looking design and a fairly easy user-friendly interphase in their software. One thing the Indepth Markets team wishes could be improved is making the platform much more engaging by leveling up the design with catchy colors, effects, or even animation. Other than that, the software is simply phenomenal and worth it.

Try ActiveCampaign for 14 days free below. No credit cards are required.

What is ActiveCampaign Pricing?

ActiveCampaign Pricing

Active Campaign pricing plans are as follows:

  • Enterprise plan: $145 per month
  • Pro plan: $79 per month
  • Plus plan: $49 per month
  • Starter plan: $8 per month

The pricing you are seeing above is the minimum amount you can pay if you have an email list of about 0-1000 contacts. If you have an email list bigger than that they have a system that can easily calculate that for you in split seconds with just a scroll to indicate how big your email list is.

The plan that people mostly go for is the Professional (Pro) plan. This is simply because the Professional plan has almost everything most businesses would need to maximize and multiply their sales. It has powerful features included that are easily affordable for just a minimum of $79 per month.

Which ActiveCampaign Pricing Is Better?

Well, it is a fact we can’t argue with the fact that the Enterprise plan is better since you never need anything marketing-related, even with a big business if you choose it. However, we have got to be reasonable and see which plan has the features that are enough to maximize and multiply sales in most businesses.

Because of the reasons above, we came to the conclusion that the Professional plan has sufficient features to sustain your business over the long run in all of the ActiveCampaign pricings. 

This is mainly because it has an affordable pricing for the quality features it has. Moreover, it has many advanced features. Let us show you just the main features below:

Well, you’ll be surprised how incredibly defined and high-quality the features of each of the above are.

Are There Any Hidden Costs For ActiveCampaign After You Upgrade?

ActiveCampaign does not have any hidden costs after you upgrade. However, there was a cost you had to pay that they stated without hiding. 

You had to pay for the Zappier subscription. It was not included in their pricing. But as of 3rd June 2024, Activecampaign announced that Zapier integration is now free. Therefore, ActiveCampaign pricing is pretty transparent, and you know what you’ll get with the plan you choose.

Active Campaign Pricing Vs Moosend Pricing

Moosend Pricing

The truth is, that Moosend has a relatively similar pricing to ActiveCampaign. However, ActiveCampaign has more variety of plans. They both start at a minimum of $8 (1000 contacts) and $5.74 (for 500 contacts) per month respectively. But have different pricing categories. To illustrate this further, let us show you Moosends pricing below for a minimum of 500 contacts:

  • Pro Plan: $5.74 per month
  • Moosend+ plan: Custom
  • Enterprise plan: Custom

Moosend has only 3 pricing plans excluding the free trial plan which lasts for 30 days. Moosend is also a good software for email marketing.

Moosend can be a great alternative if you want something simplistic with all the basic and intermediate features and some advanced features you would need. It is way more easier to use and you can create creative email marketing content with its smooth drag-and-drop feature.

However, there are some advanced features which Moosend does not have which you can only find in ActiveCampaign. But some people don’t need the advanced features therefore some prefer Moosend as a great alternative for them to use.

Is ActiveCampaign Legit With Its Pricing?

Yes, ActiveCampaign is legit, and its pricing is legit. It is a company located in Chicago, Illinois. It was founded in 2003. It is also rated 4.5 out of 5 stars on G2. The platform has over 180 customers all over the world to back its legitimacy.